Is Your Mind Made Up?

This piece on the Bloomberg newsfeed caught our eye because of the cool animated graphics. It visually lays out the timeline and process Americans go through to create and solidify social change. They tracked several landmark issues — interracial marriage, prohibition, women’s suffrage, abortion, same-sex marriage, and recreational marijuana —...

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The Innovators

Fascinating book from Walter Isaacson.  An indispensable guide to how innovation really happens. Two historic innovations that caused computers to revolutionize how we live:  microchips that allowed computers to be small enough to be personal appliances, and packet-switched networks allowed computers to be connected to nodes on a web. The...

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Your Conformity Is Showing

This article by our friend Seth Godin teases apart some old notions about how idea adoption works. Old demographers would lead us to believe that most people land somewhere between adventurous innovators or complacent Luddites in all of their behavior. But those of us who work in creative fields have...

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“I’m not comfortable with that.”

Advancing new ideas is fun. But in an all too familiar scenario, initial excitement gives way to second guessing. What if someone is offended? What if it’s taken the wrong way? What if the Tweetosphere goes negative? Eric Schurenberg, the editor of Inc. magazine,  wrote an astute analysis of this...

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Creative Partners: Priceless

One of the things I could never have anticipated when getting into the business as a young copywriter, was the reward of collaborating with my art director partners. Nothing could replace the experience of two people putting their heads together (and sometimes knocking them) to come up with new ways...

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Interesting Fodder: The Retail Experience of the Future

Not too long ago Lowe’s talked about wide aisles, bright lighting and friendly, knowledgeable associates in red vests as key differentiators vs. Home Depot and other big box home improvement retailers. Now they’re introducing a radical addition to its retail experience:  multi-lingual robots. According to a recent AdAge article, these robots, called...

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Do you know any brand immigrants?

Our friend Chris Felix sent us an article he found on Gawker with some commentary about a post on personal branding that appeared on The New Yorker website. (If you think that was circuitous, wait until you read the article!) In this age of people managing their online images with...

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ObamaCare Cliffs Notes

It doesn’t matter where you stand on the issues surrounding the Affordable Care Act, the fact is, this legislation affects us all somehow. No one understands the practical ramifications of this better than our friend Chris Felix, who owns Gizmo Health. These guys are totally up to date with the...

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